SPONSORSHIP & ACTIVATION
Aquarius customizes every aspect of a sponsorship from partners to platforms to on-site events and activations, to reinvigorate the most vital brand attributes and their target audiences.
- Sponsorship analysis, valuation and negotiations
- Sponsorship strategic plan development
- Activation planning and implementation
- On-site event and hospitality execution
- Marketing plan development
- Media support and placement
- Team/league/property co-branded promotions, sweepstakes and contest executions
- Measurement and evaluation
SPONSORSHIP & ACTIVATION
Aquarius customizes every aspect of a sponsorship from partners to platforms to on-site events and activations, to reinvigorate the most vital brand attributes and their target audiences.
- Sponsorship analysis, valuation and negotiations
- Sponsorship strategic plan development
- Activation planning and implementation
- On-site event and hospitality execution
- Marketing plan development
- Media support and placement
- Team/league/property co-branded promotions, sweepstakes and contest executions
- Measurement and evaluation
EXPERIENTIAL & PROMOTIONAL
From concept to execution, Aquarius always puts fans first, rewarding each one with exciting new connections, opportunities and one-of-a-kind experiences. From concept development through to every element of implementation, Aquarius empowers your brand to continually stoke fans’ involvement – not only on-site but also through extended social and virtual participation.
- Strategy and concept development
- Experiential marketing activations
- Retail event production and management
- Retail promotions
- Grassroots and mobile tour marketing execution
- Cause, research, public relations and social media extensions
- Measurement and evaluation
CORPORATE HOSPITALITY
The difference between a great day, and one that’s truly memorable, is confidence and trust, and Aquarius does everything from negotiating the best seats at venues and vetting marquee celebrities and entertainers, to ensuring every critical logistic surrounding transportation, credentialing, catering and everything in between is considered.
- Venue negotiations
- Floorplan and layout management
- Entertainment
- Engagement activities
- Keynote speaker selection and negotiations
- Celebrity integration
- Transportation, planning and management
- Hotel room block negotiations and coordination
- Catering
- Event staff management
- Ticketing, allocation and event registration
- Premium item sourcing and procurement for VIP gifting programs
- On-site signage and decor
- Customized save-the-date invitation and thank you letter creative design
- Vendor sourcing, procurement and management (i.t. lighting, staging, A/V, florist)
- Measurement and evaluation
CORPORATE HOSPITALITY
The difference between a great day, and one that’s truly memorable, is confidence and trust, and Aquarius does everything from negotiating the best seats at venues and vetting marquee celebrities and entertainers, to ensuring every critical logistic surrounding transportation, credentialing, catering and everything in between is considered.
- Venue negotiations
- Floorplan and layout management
- Entertainment
- Engagement activities
- Keynote speaker selection and negotiations
- Celebrity integration
- Transportation, planning and management
- Hotel room block negotiations and coordination
- Catering
- Event staff management
- Ticketing, allocation and event registration
- Premium item sourcing and procurement for VIP gifting programs
- On-site signage and decor
- Customized save-the-date invitation and thank you letter creative design
- Vendor sourcing, procurement and management (i.t. lighting, staging, A/V, florist)
- Measurement and evaluation
As a client of our agency, you can expect
- A true sponsorship, experiential marketing and activation agency
- An agency of generous listeners
- An agency that establishes and sets realistic expectations
- An agency with a network and database of property partners and best-in-class vendors
- An agency that has the ability to create big ideas
- An agency that ensures creative ideas are also practical ideas
- An agency that is fiscally responsible
- An agency you can be comfortable being honest with, and one that will be honest with you
- An agency where the people you speak with today will be the people you are working with tomorrow
THE AQUARIUS APPROACH
Aquarius works with our brand clients to clearly define their goals, objectives and key performance indicators
A strategic blueprint is created to outline the strategies which Aquarius recommends to meet the stated goals and objectives, as well as an activation plan inclusive of suggested concepts, tactics, timing and budget
The sponsorship platform comes to life as the activation plan is implemented
Successes, challenges and areas of opportunity are evaluated, providing clients with actualized results, and recommendations for further enhancement and revision
